Quebecor Media subsidiary Canoe.ca acquires Canada's top provider of automobile dealer websites

Client

Canoe.ca, a subsidiary of Quebecor Media

Date

March 18, 2008
On March 18, 2008, Quebecor Media subsidiary Canoe.ca, which operates the Autonet.ca online automotive sales network, announced that it had acquired ASL Ltd., Canada's top provider of automobile dealer websites and related dealer services.

Autonet.ca operates in partnership with Yahoo! Canada and the extended network of Sun Media properties, and is the automotive category brand for all the Sun newspaper websites, including the classifiedextra.ca classified ad network and thus, can reach up to 96% of Canadian internet users. Autonet.ca attracts more than 775,000 unique visitors to its site every month. A subsidiary of Quebecor Media, Canoe.ca is a leading local and national interactive media provider of news, entertainment and services, helping to inform and connect Canadians. The Canoe Network attracts more than 8.8 million monthly visitors.

Canoe.ca was advised in this transaction by Martin Corbo, Senior Legal Counsel, Financing and M&A for Quebecor Media, and by a team from Fasken Martineau that included, among others, Louis-François Hogue, Patricia Gagnon and David Ford.