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Media Coverage

Droit-inc quotes Antoine Guilmain in an article on the use of personal information in advertising

Fasken
Reading Time 1 minute read
“Données personnelles et pub : les avocats appelés en renfort” by Delphine Jung, Droit-inc.

Droit-inc quotes Montréal lawyer Antoine Guilmain in an article on the use of personal information in advertising.

For Mtre Antoine Guilmain of the firm Fasken, this is a “new business model in which lawyers have a role to play in assessing new problems”.

This subject is even more important given that Mtre Guilmain believes that “it is not merely a trend. Behavioural advertising is a lucrative market in full expansion which is expected to diversify further”.