Acquisio enters Japan and selects IREP as strategic partner

Acquisio, the award-winning performance media platform and leading provider of technology for agencies and marketers, announced the selection of IREP as its strategic partner to support the company's growth initiatives in Japan. Through the creation of a Joint Venture, IREP and Acquisio will combine their expertise and technology to offer a solution tailor made to the Japanese market. The mission is to provide a localized version of the Acquisio platform designed specifically to meet the needs of Japanese marketers. The new venture will offer localized sales, marketing and support to clients in Japan from an office in Tokyo. IREP will be the first customer to benefit from the partnership, but the company plans to provide access to the platform to other Japanese agencies and marketers. The Joint Venture will officially begin its activities over the next few weeks. Fasken Martineau acted as counsel to Acquisio, with a team including Jean-Nicolas Delage and Christian Jacques.